McGregor Tan Back to Search Results

Company Details

Established 1976

Head Office: 259 Glen Osmond Road
Frewville SA, 5063 Australia

Alternative Address:
Paspalis Business Centre Level 1, 48-50 Smith Street Mall
Darwin NT, 0800 Australia

Phone: 08 08 8433 0200 (SA) 08 8981 5750 (NT) 1300 533 362 (National Enquiries)
Fax: 08 8338 2360
Website: www.mcgregortan.com.au
Contact: Tom Hannon-Tan, Jaclyn Thorne
Email: research@mcgregortan.com.au

Membership & Certifications

General Information

General Information

Established in 1976, McGregor has been delivering high-quality research services and insights to companies across Australia for over four decades.

Reputed as South Australia’s most experienced locally owned agency, we provide end to end market research services for a range of clients from the private sector to Government Agencies.  

Specialising in market research, insights, delivering practical solutions and business focus strategies, McGregor Tan offers the following suite of qualitative and quantitative research services:

Quantitative

  • Highly experienced quantitative analysis team
  • CATI and CAPI with qualified and experienced field staff in every State
  • South Australian CATI call centre operated by McGregor Tan
  • Online surveys
  • Monthly South Australian Omnibus, quarterly National Omnibus and annual NT Omnibus

Qualitative

  • Focus group facilitation and reporting specialists
  • Ethnography and mystery shopping
  • Revelation online boards
  • Facilitation in 6 languages with native speakers (Chinese, Japanese, French, German, Spanish, Vietnamese)

Recruitment & Room Hire

  • Full-service focus group and in-depth interview recruitment
  • Specialists in South Australia and Northern Territory, can recruit across Australia
  • Excellent reputation for recruiting on spec with over 98% attendance rates for both regional and metro groups
  • Utilising proprietary MGT panel and social media tools
  • State of the art, fully hosted focus room facilities in SA including one-way viewing rooms, live streaming, transcription and note-taking services available

Big Data Analysis and Visualisation 

  • Experts in building and tracking data in Tableau
  • Primary and secondary data sources
  • Analysis in Q and SPSS
  • Excellent skills in Excel

Personnel: up to 20 (plus 200 national field staff)

Research Society Members Tom Hannon-Tan, Jaclyn Thorne (QPR), Neha Bhambri, Inma Gonzalez Segura, Agustin Nosiglia

Key Personnel

Tom Hannon-Tan, Managing Director

Jaclyn Thorne (QPR), Company Director

Research Fields:
  • Advertising
  • Automotive
  • Agricultural
  • Communication & Information Technology
  • Finance & insurance services
  • International markets
  • Media
  • Medical
  • Tourism & hospitality
  • Building & Construction
  • Distribution
  • Food and drink
  • Manufacturing
  • Retail (excluding food & drink)
  • Social/opinion research
  • Telecommunications
  • FMCG
  • Health
  • Other utilities
  • Pharmaceutical
  • Gaming
  • Infrastructure
  • Wholesale/retail
Research Methods:
  • Analysis and interpretation
  • Mail surveys
  • Brand health
  • Market modelling / sales forecasting
  • Business to business research
  • Market segmentation
  • Children's research
  • Multivariate analysis
  • Choice modelling
  • Mystery shopping
  • Consultancy
  • Non English speaking background
  • Continuous tracking
  • Omnibus surveys
  • Corporate image / Corporate reputation
  • Packaging research
  • Customer satisfaction & loyalty studies
  • Panel
  • Data processing
  • Perceptual mapping
  • Desk research/market analysis
  • Pricing/promotions research
  • Employee/staff surveys
  • Product testing/new product development
  • Experimental design
  • Program evaluation
  • Face to face interviewing
  • Readership surveys
  • Feasibility studies
  • Retail audits
  • Group room facilities
  • Service quality studies
  • Group/in depth analysis and interpretation
  • Software provision
  • Group/in depth moderation
  • Syndicated studies
  • Group/in depth recruitment
  • Telephone interviewing
  • Internet usage studies
  • TV & radio audience measurement
  • Lab testing facilities
  • Website evaluation
  • Online interviewing
  • Web surveys
  • Transcription services
  • Report building services

Contact this member