Steven Mallows

Company: GroupQuality

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Membership Type: Full Member

Member since: 2012-03-01

About Steven Mallows

Steven Mallows helped to pioneer online qualitative research in Australia. After experimenting with real-time chat focus groups a decade ago, Steven went on to create GroupQuality in 2013, an organisation that specialises in providing online qualitative data capture software and consulting services to the Australian and New Zealand research markets. Steven has worked with small businesses, large corporations, Government, universities and non-profit entities, with a key focus on delivering insights driven strategy and knowledge to make informed decisions. Steven is an insights professional who has built his expertise after 25 years in marketing and online market and social research. He has moderated hundreds online real-time chat and video focus groups, interviews and over-time online discussions / bulletin board focus groups and communities. Steven has a Bachelor Degree in Marketing (Distinction), a Graduate Certificate in Computing and Master Degree in Ecommerce (IT).


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