2019 Conference Papers

Please note: we are only showing presentations and papers/notes that we have been given permission to distribute.

DAY ONE - THURSDAY 8TH AUGUST

OPENING SESSION
Start 9:00 AM	Ann Weldon Welcome to Country
	Performance Yirrmal Marika
	Professor Mick Dodson AM Commissioner \| NT Aboriginal Treaty Commission The Northern Territory Treaty Process
	Professor Mark Wooden Professorial Fellow & Director \| Melbourne Institute of Applied Economic and Social Research, University of Melbourne and HILDA Using panel survey data to understand subjective well-being: Evidence from the HILDA survey.
	Platinum Sponsor - Potentiate - Henry Cheang and Peter Harris
	Caz Tebbutt OAM (FJ) Owner \| Tebbutt Research Happiness In the Asia Pacific region.

MORNING SESSION

11:20 AM	Andy Zhao (CH) President \| APRC, President \| Nielsen China APRC Welcome
	Dr Catherine Ball Author, Founder, Executive Director, and Ethics Advocate Market and Social Research 5.0: How to create The Future
	Barry Enderwick (USA) Marketing Executive (former Netflix, MZ), Public Speaker, Writer. From Startup to International Brand - How Netflix Leveraged Market Research.
	Mike Stevens (UK) Founder and Editor \| Insight Platforms Panel Discussion - Self-service: The pros and cons of stakeholders doing their own research.

AFTERNOON BREAKOUT SESSIONS

	DIGITAL & TECHNOLOGY	BEHAVIOURAL CHANGE	TRENDS
1:55 PM	Mike Stevens Insight Platforms AI for research pragmatists	Melissa Gill The Behavioural Architects The Real Story Ends in Landfill: Using Behavioural Insights to reduce the amount of unrequested goods sent from Australia during times of humanitarian crises in the Pacific. FULL PAPER	Colleen Ryan Kathryn Mitchell TRA TVNZ TVNZ On Demand A success story driven by insights and an Executive willing to listen and act.
2:15 PM	Stijn Poffe Rashna Shroff InSites Consulting Direction First Nestle Living for the future: A qualitative exploration testing Chat bots versus Humans FULL PAPER	Joan Young Colmar Brunton Who wants to change the world? Let's do it!	Elizabeth May Dynata Consumer Trends Researchers Should Know.
2:35 PM	Garreth Chandler The Evolved Group Using conversational AI to transform the delivery of organisational customer insights.	Patricia David Sharyn Rundle-Thiele Social Marketing @ Griffith, Griffith University Changing the way we think about behaviour.	Mehdi Khallouk Shae Ffrench Bastion Latitude Building a Social Endorsement of Older Australians. FULL PAPER

AFTERNOON PLENARY SESSION

Start 3:30 PM	Industry Update
	Research and Beyond - Panel Discussion Facilitator: A/ Prof Maria Raciti, Co-leader of USC Transcultural & Indigenous Pedagogies Research Group Embedding of Indigenous knowledges and perspectives in research, business, science and innovation.
	Nicholas Gruen CEO \| Lateral Economics Skimming the surface or plumbing the depths? Research, advocacy, decisions and evidence-based practice.
	Dangjaithawin Anantachai (TL) Managing Director \| Intage Thailand Purposeful Researchers R E D E F I N E D.

DAY TWO - FRIDAY 9TH AUGUST

MORNING SESSION

Start 9:00 AM	Aunty Marlene Cummins
	Panel Discussion: The Elephant in the Room - The fallout from the 2019 Federal Election
	Adam Ferrier Founder of Thinkerbell, MSIX and s p a c e. Consumer psychologist / author/ public speaker. Don’t Start With The Consumer: why consumer insight is killing brands.

MORNING BREAKOUT SESSIONS

	METHODOLOGY ALARM BELLS	BRAND STORIES	WILLINGNESS TO PAY
11:15 AM	Con Menictas Brian Fine Monica Gessner Strategic Precision QOR AOR AI and Big Data Challenges and Opportunities FULL PAPER	Caroline North SEEK Laws of Attraction - A case study in sharing the love of research (AKA: leveraging market research to enhance customer experience and drive brand engagement)	Alice Hsieh The Behavioural Architects Stopping fare evaders in their tracks: Nudging people to pay their fares on public transport in NSW
11:35 AM	Lyndall Spooner Kai Lufen Fifth Dimension Fake data = Fake news How easy is it to source accurate research data in the digital age?	Kate Wright Campbell Arnott's The future of bricks & mortar retail – how offline and online can co-exist and the opportunity for brands.	Dipesh Soneji Rebecca Dalton Ruby Cha Cha Sutherland Shire Council Innovating Community Engagement to Ensure the Future of the Sutherland Shire
11:55 AM	Phil Guarisco Lewers Research Emotional Impact of Advertising	Emma Gillingham Meat & Livestock Australia High Steaks: Leveraging insights to meat the needs of red meat consumers	Emma Tommasini Ashima Mehta Elaine Dubost Nature Australian Super The Lab The importance of understanding member impact when making strategic pricing decisions.
	Workshop: GDPR ONE YEAR ON: WHAT YOU NEED TO KNOW AND WHAT YOU NEED TO DO DEBRAH HARDING (UK)

AFTERNOON BREAKOUT SESSIONS

	REGULATIONS	CUSTOMER EXPERIENCE	VALUES
1:15 PM	Neale Cotton Justin Connally The Lab Insight and Strategy Nature Breaking the "us vs. them" paradigm in social policy development and data reform.	Sam Paul The Behavioural Architects Behavioural Economics and Quantitative Research.	Uwana Evers Pureprofile How do the important things in life influence our everyday behaviour? First insights into Australians values from The Values Project.
1:35 PM	Joyce van Dijk Fiona Jolly Colmar Brunton Ad Standards The blurred lines of social media: when does genuine content become advertising?	Lyndall Spooner Nick Wyatt Fifth Dimension Research & Consulting What's the "right" customer experience metric?	Penny Burke Alison French Essence Communications Using cultural values to solve wicked problems.
1:55 PM	Sally Lim InSites Consulting Direction First The next episode of Black Mirror: "The future of market research"	Richard Frost Raechel O'Dwyer Quantum Market Research Yarra Valley Water Customer Effort - is it as important as we think? FULL PAPER	Paul Costantoura Dr Con Menictas Review Partners Strategic Precision The annual battle for Australia Day and the future of Australian values. FULL PAPER
	Panel Discussion Session: THE YOUNG RESEARCHER’S CAREER PANEL

CLOSING PLENARY SESSION

Start 2:50 PM	Joan Young CEO Colmar Brunton The Rebellion is coming!
	Alison Tilling Chief Strategy Officer at Y&R Australia Hearts on sleeves: making the most of the emotional impact of real world research
	CONFERENCE AWARDS
	Kerri Sackville Author, Columnist and Social Commentator No, you can’t have it all, but that’s ok
	James Valentine and HG Nelson Even Greater Sydney Planning Committee National Subcommittee General Meeting