FIELD FORCE Back to Search Results

Company Details

Established 1995

7 Priestley Parade
Point Clare NSW, 2250 Australia

Phone: 02 4324 2682 | 0433123353
Contact: Peter Coulthart

Membership & Certifications

General Information

"Our Mission is to seek to always deliver best quality via focussed attention on interviewer and data output in order to exceed our clients expectations"

FIELD FORCE was established in 1995 by Peter and Marilyn Coulthart as a data collection and processing consultancy dedicated to supplying honest and reliable output.


Since 2010 Field Force has partnered with Oz Info, boosting capacity for Australia wide fieldwork and data processing.

Our management team has experience in all aspects of interviewing and supervision and training of interviewers.


Oz Info has ISO 20252 market research Quality Certification:

There is a high supervisor to interviewer ratio giving superior quality and at the same time controlling costs. Our managers are aware of tight margins and work with our clients to minimise costs and maximise quality


Let us manage all of your data gathering:

We can manage your project from questionnaire fine tuning, piloting and fieldwork through to delivery of data as raw formats or tables.


Australian Nationwide Data Collection Coverage:

  • CATI CALL CENTRE interviewing both residential and business
  • FACE TO FACE interviewing using laptops, tablets or paper


Specialised Services:

  • In-Depth-Interviewing
  • Focus Group Moderating
  • Advertising Testing
  • 'Continuous' & 'Dip’ Tracking;  telephone, face to face & online


Data Processing:

Utilising the latest versions of Oz Quest and SPSS.
We can data enter and process your hard copy questionnaires

Research Society Members Peter Coulthart

Research Fields:
  • Advertising
  • Automotive
  • Agricultural
  • Communication & Information Technology
  • Finance & insurance services
  • International markets
  • Media
  • Medical
  • Tourism & hospitality
  • Building & Construction
  • Distribution
  • Food and drink
  • Manufacturing
  • Retail (excluding food & drink)
  • Social/opinion research
  • Telecommunications
  • FMCG
  • Health
  • Other utilities
  • Pharmaceutical
  • Gaming
  • Infrastructure
  • Wholesale/retail
Research Methods:
  • Business to business research
  • Children's research
  • Mystery shopping
  • Consultancy
  • Continuous tracking
  • Packaging research
  • Customer satisfaction & loyalty studies
  • Data processing
  • Pricing/promotions research
  • Employee/staff surveys
  • Product testing/new product development
  • Program evaluation
  • Face to face interviewing
  • Readership surveys
  • Retail audits
  • Group/in depth moderation
  • Group/in depth recruitment
  • Telephone interviewing
  • Online interviewing
  • Web surveys

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