Newgate Research Back to Search Results

Company Details

Established 2013

Level 18 167 Macquarie Street
Sydney NSW, 2000 Australia

Alternative Address:
Level 10 120 Collins Street
Melbourne VIC, 3000 Australia

Phone: +61 02 9232 9550 / 03 9611 1850
Fax: 02 9232 9599 / 03 9611 1899
Contact: Sue Vercoe (Sydney) or Jasmine Hoye (Melbourne)

Membership & Certifications

General Information

Newgate Research is one of Australia’s most sought-after market and social firms for reputation, government, corporate affairs, financial communication and employee research.

We are often called in on complex, high-risk, high-stakes projects to assess the needs, attitudes, behaviours and expectations of the full spectrum of stakeholder audiences. We build an objective case for action and identify the most effective ways in which to engage and influence.

Newgate Research uses a wide range of qualitative and quantitative research techniques - from the traditional to the innovative - to design tailored approaches specific to each project. We are non-partisan, fast into field, and we use nous plus advanced data science to unearth actionable insights and recommendations.

We work with clients across all sectors, with particular expertise in major infrastructure projects, resources, water, energy, transport, health and emergency services. Our team has deep experience in:

  • Attitudinal and behavioural research
  • Reputation and stakeholder relationship research
  • Rapid response and crisis research
  • Communications and engagement research
  • Employee research
  • Retail shareholder research

Newgate Research is a division of Newgate Australia, the country's pre-eminent strategic communications firm, which also specialises in integrated government relations, corporate affairs, financial communications, digital and community engagement services. We also have international capabilities and recently launched Newgate Research UK.

Research Society Members Antonios Meimaris, Benjamin Wegener, Brigid Quinlan, Catriona Banks, David Stolper, Heather Jones, Irene Diseris QPR, Jasmine Hoye QPR, Julie Sheather, Keith McGowan, Kate Toner, Kazvyn Yew, Lisa Vo, Stephen Scholtz, Philip Partalis, Siobhan Twist, Dorothy Dudley, Sue Vercoe QPR.

Key Personnel

Sue Vercoe, Managing Director, Sydney - Sue has 20+ years’ experience as a market researcher, research buyer and communications consultant in the corporate, financial, issues and political arenas. Sue is also a sought-after stakeholder engagement facilitator.

Jasmine Hoye, Partner and Melbourne Office Head - Jasmine is a reputation, sustainability and behaviour-change specialist with a career spanning more than two decades. Her core experience lies in energy, water, emergency services, transport, climate change and vulnerable consumer research.

David Stolper, Senior Director, Sydney - David is a qualitative and quantitative researcher with deep experience in communications and brand research, evidence-based issues management, stakeholder engagement and corporate social responsibility.

Catriona Banks, Senior Director, Melbourne - Cat has over 16 years' market and social research experience across Australia and internationally for government, non-profit and commercial clients across a wide range of sectors. Her experience spans communications research, behaviour change, concept development, innovation, new product development, customer experience, social issues and design research.

Research Fields:
  • Advertising
  • Automotive
  • Agricultural
  • Communication & Information Technology
  • Finance & insurance services
  • International markets
  • Media
  • Medical
  • Tourism & hospitality
  • Building & Construction
  • Distribution
  • Manufacturing
  • Retail (excluding food & drink)
  • Social/opinion research
  • Telecommunications
  • Health
  • Other utilities
  • Pharmaceutical
  • Gaming
  • Infrastructure
  • Wholesale/retail
Research Methods:
  • Analysis and interpretation
  • Mail surveys
  • Brand health
  • Market modelling / sales forecasting
  • Business to business research
  • Market segmentation
  • Children's research
  • Multivariate analysis
  • Choice modelling
  • Consultancy
  • Non English speaking background
  • Continuous tracking
  • Omnibus surveys
  • Corporate image / Corporate reputation
  • Packaging research
  • Customer satisfaction & loyalty studies
  • Panel
  • Data processing
  • Perceptual mapping
  • Desk research/market analysis
  • Pricing/promotions research
  • Employee/staff surveys
  • Product testing/new product development
  • Experimental design
  • Program evaluation
  • Face to face interviewing
  • Readership surveys
  • Feasibility studies
  • Retail audits
  • Service quality studies
  • Group/in depth analysis and interpretation
  • Group/in depth moderation
  • Syndicated studies
  • Group/in depth recruitment
  • Telephone interviewing
  • Internet usage studies
  • Website evaluation
  • Online interviewing
  • Web surveys

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