About James Breeze

James believes in Improving People's Lives - By Understanding Human Behaviour & Designing Great Experiences. He works in Remote UX Research, Remote Participant Recruitment, Remote Eye Tracking, User Experience Research(UX), Usability Testing, Human Centred Design, User Centred Design, Customer Experience Strategy (CX), Market and Shopper Research and has extensive experience helping businesses and government understand their customers'​ behaviour across Asia Pacific (APAC). He is dedicated to optimising the implementation and success of all human/technology interactions to enhance people's lives, drive profits, reduce costs and improve The Planet. As a Eye Tracking specialist, he generates powerful insights in market research and retail shopper research and digital user interface and UX. He is a University Fellow, Adjunct Lecturer and Professional Speaker. He strives to educate people on how to create value by using a great research process and high design standards through user interfaces on websites, mobile apps, business applications. I also work with companies on their offline marketing in store, in print, on TV and out of home (OOH).