Face to face workshops


The AMSRS Face to Face Workshop series in 2018 will offer a broad range of courses for market and social researchers.

The courses cover key aspects of our profession – spanning both qualitative and quantitative research, and with a focus on subjects and content that are directly applicable. The face to face courses throughout the year will deliver valuable new knowledge and skills so that delegates can keep pace with a rapidly changing marketplace.

Each course will be a half or full day with a focus on delivering practical skills with a short-burst duration. Courses will be delivered face-to-face in one central location to maximise the quality of learning and to facilitate interaction between class members. This concentrated learning experience will deliver maximum knowledge in the minimum time in recognition of the time demands on today’s research professional.

To encourage members located outside NSW to participate, discounts are offered to help offset the cost of interstate travel.

Both qualitative and quantitative topics covered.

You can mix and match to meet your learning needs.
You can choose a topic from each half day’s offerings to meet your individual requirements. Attend 1 or more sessions.




Who should be attending?

Research practitioners who are seeking to gain maximum input on acquiring up-to-date knowledge and skills with a minimal time commitment. The course structure enables tailoring of course selection to meet individual needs.



Receive your interstate discount code by contacting the AMSRS here: events@amsrs.com.au

Not a member? Save on your face to face course costs by joining the AMSRS before you register. Apply online at www.amsrs.com.au


Key benefits

Upon completion, participants in this program will have gained:

  • An increased understanding and knowledge in an important research domain
  • knowledge of both the foundation and new approaches for undertaking market and social research;
  • an enhanced perspective on the emerging and ever-changing role of the researcher in today’s marketplace;
  • an expanded peer network through participation in group exercises; and
  • improved ability to deliver results through an extended skill set and broader understanding of the various techniques used in their chosen study area.


QPMR – 25 points per half-day course

The program provides delegates with an opportunity to extend their knowledge, interact with their peers and at the same time meet the QPMR scheme’s requirements for ongoing professional development.







Evaluation is a dynamic and rewarding field of practice that shares some significant ground with social research.

However, the design of evaluation frameworks and the combined analysis of multiple data sources can make evaluation projects particularly challenging, even for the most seasoned social researcher.

This subject provides a critical engagement with evaluation theory and practice, as applied in a range of social policy and organisational management contexts.

It provides tools that will help skilled researchers navigate the complexities of public and community sector evaluations, with all their political sensitivities, competing priorities and technical challenges.

We begin by examining the different kinds of questions that evaluations seek to answer, and then move on to explore what this means for how we should design our research questions, data collection processes and analytical frameworks. A focus here is on the use of logic models in evaluation framework design, as a means of providing structure, transparency and rigour throughout the evaluation process. Practical pitfalls and strategies are also discussed, including in relation to data collection and analysis, stakeholder management and the development of recommendations.

On completion of the subject, the written work and class participation will provide students with a sound theoretical foundation and hands-on experience in key aspects of evaluation design.




This is a practical course designed for researchers who are interested in further exploring possibilities with on-line qualitative research. The course focuses on different ways to implement high-quality qualitative research using the wide range of technologies and platforms available. It covers some practical approaches for researchers to gain experience with qualitative technology.

The course will examine the use of built-for-purpose technology such as bulletin-board focus groups (BBFG’s), real time groups, IDI platforms to collate qualitative comment. This will include hands on experience in different commercially available platforms.

We will also explore a number of software applications which can be easily, effectively and inexpensively adapted for use by qualitative researchers such as use of webcams, Skype and webinars. Issues such as data capture and quality will be covered.

Streaming of groups and emerging group viewing technology will be discussed.

The methods discussed will be practically applied to different types of research projects, including how they can be used to augment and stimulate face to face qualitative research.




Data analytics combines consumer data, behavioral data and attitudinal data to produce better decisions. By integrating multiple data sources, data analytics can produce more powerful results.

It is the science of examining raw data with the purpose of drawing conclusions about that information.

It can involve applying an algorithmic or mechanical process to derive insights. For example, running through a number of data sets to look for meaningful correlations between each other.

The focus of Data Analytics lies in inference, which is the process of deriving conclusions that are solely based on what the researcher already knows

In this course, you will develop critical thinking about data and its use. As a market and social researcher, you will develop the ability to understand problems from different perspectives and place a data-driven problem into an analytical framework, solve the problem through computational means, interpret the results and communicate them to clients or collaborators.


Course Costs

Travel & Accommodation

  • Visit www.qantas.com.au, www.jetstar.com.au or www.virginaustralia.com.au to arrange your flights to Sydney.
  • For more information on Sydney and nearby accommodation visit www.sydney.com.au


For further information about these courses in 2018 email: events@amsrs.com.au


Closing Dates: The closing date for registrations is 12 October 2018

Early Bird Booking deadline: 28 September 2018

Late registrations will be considered, depending on the availability of places as numbers are limited to 25 participants per workshop.

Cancellation Policy: Due to the considerable administration and course material costs associated with this program, a fee equivalent to 10% of the registration fee will be incurred should confirmed bookings be cancelled prior to 12 October 2018.

Cancellations after 12 October 2018 will not be granted a refund. A substitute participant is welcome and in this instance a cancellation fee will not apply. All requests for cancellations or substitutions MUST be made in writing to the Society PRIOR TO THE EVENT and accompanied by written acknowledgement from AMSRS.

Privacy Notification: AMSRS acknowledges and respects the privacy of individuals. We advise that the information you provide during registration is ‘personal information’ as defined by the Privacy and Personal Information Act 1998 (the ‘Act’). This information is being collected for the purpose of processing your registration. The intended recipient of the information is the AMSRS only and will be used to inform you of Society activities unless you specify that you do not want to receive this information. The information on this registration page was correct at the time of making it available [July 2018]. However, it may be subject to change in the event of unforeseen circumstances. 

3% surcharge applies for AMEX and Diners cards